What’s Beautiful? Define Your Goals & Crush It!

by Jennifer on October 1, 2012

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Many of you know that my fitness journey was altered over the summer when I had a car accident.

Now that the physical therapy is becoming more aggressive and I started going back to the gym (stationary bike and lower body, non-weighted exercise only), I have become excited at the prospect of re-starting on a new fitness journey: Regaining Strength, Building Endurance and Healing.

Since this new fitness journey was already on my mind, I was doubly intrigued when I started seeing the Under Armour commercials a few days ago called ‘What’s Beautiful’.

Will you join in and share your fitness journey? Under Armour is setting out to redefine the female athlete by creating the ‘What’s Beautiful ‘campaign.

This program encourages women to share their fitness journeys (athlete or not, my friends). Set your own personal goal. Then document your journey by posting videos and photos that tell your story from start to victory.

Don’t think of yourself as an athlete or athletic? Well maybe you should as the definition of an athlete includes the statement ‘A person possessing the acquired traits that are necessary for physical exercise or sport’.

Plus, if you are one to like rewards (who doesn’t?), there will also be free gear and support from Under Armour along the way! So get started!

Set your own goal. I know you can do it. Plus, the 10 women with the most impressive journeys will win a trip to Florida to the Under Armour Women’s Camp Sweat where you will train with some of the best trainers around my friends. Crush it.

For more support and encouragement, follow along on Twitter with the hashtag #whatsbeautiful

Disclosure: FitFluential LLC compensated me for this Campaign. All opinions are my own.

Work it ladies!!

Tera Norberg October 2, 2012 at 9:50 am

OMG I LOVE this!!!!

AlexandraFunFit October 2, 2012 at 4:54 pm

hahaha, you need a comma after “not” in “athlete or not, my friends” or you have just called all of us not your friends! Grammar laugh of the day aside, I’m glad you’re recovering so quickly from your accident.

Jennifer October 2, 2012 at 5:21 pm

Darn those grammatical errors. Can’t we have an easier language to master? Thank you!

Christine October 3, 2012 at 2:07 pm

Love the ‘Crush It’. Nice term.

Sheri McShane October 3, 2012 at 2:54 pm

Love this!!!

Laura @ Mommy Run Fast October 3, 2012 at 3:35 pm

Great post– Under Armour is putting on an awesome challenge!

Tina @ Best Body Fitness October 4, 2012 at 6:57 am

Crushing goals is definitely beautiful…no matter what they are or what level of fitness! Love the defiinition of athlete you shared too.

Kerri O October 7, 2012 at 4:32 pm

Love your attitude on focusing on it as a new fitness journey! Awesome way to focus on the positive.

Angie @ Losing It and Loving It October 9, 2012 at 10:59 am

You definitely have a great attitude! So glad you are back in the gym and working on building everything back up. Inspiring!

Elle October 10, 2012 at 12:43 am

Glad you are making good progress – good luck as you continue with your goals.

Christina @ the athletarian October 10, 2012 at 4:28 pm

Your new fitness journey sounds amazing! You have such a fantastic and positive attitude. Good luck on CRUSHING your new goals!!

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